Thanks to digital technology, today’s consumers are “connected protagonists” – heroes of their own stories. As a community management professional, I give clients’ access to this powerful audience of connected protagonists helping them to tap opportunities for growth and development. Through entertainment, experience, information and engagement, I help brands leverage the fullest potential of social media communities and enable them to turn followers, fans or subscribers into powerful brand ambassadors who will create and share their brands stories. And as the physical and digital worlds collide, I sit back and enjoy warm cups of coffee. Oh yes! I love coffee!